Media & Public RelationsGenerate the Buzz that Gets NoticedYou have a message. It has value.
Smart Cookie will transmit it with impact and influence. We recognize the importance of a strong message, the value of public opinion, and what it means to have measurable outcomes. Smart Cookie provides exceptional public relations services, from writing news releases to coaching you on interview techniques, message management, and creating maximum exposure at minimum expense. who says what, to whom, how, and with what effect. That is Public Relations WHO, the source of information; WHAT, the messages disseminated; WHOM, the target audiences or intended recipients; HOW, the channels of communications; WITH WHAT EFFECT, the outputs and outcomes. Smart Cookie can determine benchmark data regarding the views of key target audience groups; plan, develop, or refine a public relations, public affairs, or communications program or activity; track or monitor media programs, marketing activities, or events important to you; and evaluate the overall effectiveness of a particular program or activity by measuring outputs and outcomes against a predetermined set of objectives. * Media & Publicity: Press release creation and dissemination, liaison on client behalf with targeted media for specific outcomes
* Social Media: Draft and monitor social media messaging for strong online presence (calendars, posts, and reels on YouTube, Facebook, Instagram, X) * Media Training: Provide public speaking and media 101 training for key stakeholders |
Smart Cookie Consulting - 1-604-255-1185
[email protected] - www.smartcookie.ca
[email protected] - www.smartcookie.ca